Loco kicked off a new campaign titled SheGotGame on the occasion of International Women’s Day.
In 2022, the female Monthly Active Users (MAU) saw a steady three-fold growth on the platform, with strong growth from tier 2 and tier 3 markets in viewership, and content creation.
In addition to being a pioneer in the space, Loco hosts some of the biggest female streamers in the country.
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