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Twitch Issues Apology After Outcry Over Branded Content Changes

GameSpot LogoGameSpot6 mo ago

Twitch Issues Apology After Outcry Over Branded Content Changes - GameSpot

Story Highlights:

Twitch has new Branded Content Guidelines.- On-stream logos are limited to 3% of screen size.- Burned-in video Ads are NOT allowed.- Burned-in Display Ads are NOT allowed.- Burned-in Audio Ads are NOT allowed.#TwitchNews #TOSgg — Zach Bussey (@zachbussey) June 6, 2023 Streamers immediately took issue with the changes, which would eat into revenue streamers are able to make from brand sponsorships--which is especially important after the controversial 50/50 revenue split came into play late last year.

Streamers are up in arms over a change to Twitch's Branded Content Guidelines, which banned "burned-in" video ads, audio ads, banner ads, and limits on-screen logos to just 3% of screen size.

The initial change was shared on Twitter by streamer Zach Bussey, showing a series of illustrations that demonstrate what will and won't be allowed under the new content guidelines.

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Written By:



Date Published: 06 Jun, 2023 (6 months ago)

Publish Time: 10:47 PM (GMT +8:00)

Language: English

Story Length: 499 words

Reading Time: 3 minutes read

Attachments: 1 Pictures

Story Rating: Rated #148 (out of 253 stories this day)

Estimated Value: $0.00

News Source URL:

Copyright: © GameSpot

Story ID: #906428

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